Platform fees and payouts

The platform fee in one line

MarketPounce takes 20% of SDR payouts with hard caps: $30 per outcome and $40/$75/$150 on weekly, bi-weekly, and monthly base pay. Reps keep the rest once a claim clears audit.

Every payout runs through Stripe Connect and releases from campaign escrow when a claim passes audit. The fee is taken from the rep side of outcome and base payouts — not from a separate brand invoice on top of escrow.

Worked fee examples from the product policy

Three canonical examples: a $75 meeting fees $15; a $200 set fees $30 not $40; a $2,000 monthly base fees $150 not $400. Caps always win when 20% would exceed them.

• $75 booked meeting. 20% is $15, under the $30 cap — fee $15, rep keeps $60.
• $200 enterprise set. 20% would be $40; the per-outcome cap holds the fee at $30 — rep keeps $170.
• $2,000/mo base pay. Flat 20% would be $400; the monthly cap holds the fee at $150 — not $400.

If the fee still looked like 20% on a $2,000 base, the marketplace would punish the exact reps brands want most.

How payouts reach reps

Connect Stripe, deliver and claim an outcome, pass the AI post-call audit, then receive escrow release minus the capped fee. No Connect onboarding means no landing payout.

1. Connect your Stripe account

   Reps finish Stripe Connect onboarding under Billing or Earnings. Approved payouts cannot land without it.

2. Deliver and claim an outcome

   A booked meeting or qualified lead is submitted with supporting evidence.

3. Pass the audit

   The AI post-call audit verifies the claim against the outcome definition.

4. Get paid from escrow

   The payout releases from the brand’s funded escrow to the rep’s Stripe account, minus the capped platform fee.

Where these numbers come from

The 20% rate, $30 per-outcome cap, and base-pay caps match MarketPounce product policy and the pricing page. Escrow decides when money moves; the fee decides the split.

Escrow and audit determine when a payout is eligible; the fee determines the split. For safety mechanics, see campaign escrow and claims. For the rep earning view, see how reps get paid per meeting. Plan context sits on the pricing page. Brand operators start at MarketPounce for brands; for hiring humans on outcome pay, see how to hire cold callers. Stack replacement paths live under Apollo.io alternative and the alternatives hub.

• Confirm Connect onboarding before expecting payouts
• Model fee with the $30 outcome cap on premium tiers
• Separate practice-plan billing from escrow campaign spend
• Read escrow guide before disputing a claim
• Use pricing page as the source of truth if copy ever drifts

Limitations and scope

The fee applies to SDR payouts from escrow. Practice plans and lead credits bill separately. Stripe’s own processing terms govern timing after release.

Frequently asked questions