Trust & mechanics
Platform fees and payouts
MarketPAI charges a 20% platform fee on SDR payouts, capped at $30 per outcome and $40/wk · $75/bi-weekly · $150/mo on base pay. Reps keep the rest. Payouts run through Stripe Connect and release from campaign escrow when a claim passes audit. Example: a $75 booked meeting costs $15 in fee; a $2,000/mo base costs $150, not $400.
The fee in one line
Cold Call Reps keeps a 20% platform fee on SDR payouts, with hard dollar caps so it never balloons on large amounts. Reps keep the rest. Every payout runs through Stripe Connect and releases from campaign escrow when a claim passes audit.
| What | Fee | Cap |
|---|---|---|
| Per outcome (meeting / lead) | 20% | $30 maximum |
| Base pay — weekly | 20% | $40/wk maximum |
| Base pay — bi-weekly | 20% | $75/bi-weekly maximum |
| Base pay — monthly | 20% | $150/mo maximum |
Worked examples
These are the canonical examples from the platform fee policy:
- $75 booked meeting. 20% is $15, which is under the $30 cap — so the fee is $15 and the rep keeps $60.
- $200 enterprise set. 20% would be $40, but the per-outcome cap holds the fee at $30 — so the rep keeps $170.
- $2,000/mo base pay. A flat 20% would be $400, but the monthly cap holds the fee at $150 — not $400.
The caps mean that on higher payouts, your effective fee percentage drops well below 20%. That is deliberate: the fee is designed not to be extractive on large bases or premium sets.
How payouts reach reps
- Connect your Stripe account.
Reps finish Stripe Connect onboarding under Billing or Earnings. Approved payouts cannot land without it.
- Deliver and claim an outcome.
A booked meeting or qualified lead is submitted with supporting evidence.
- Pass the audit.
The AI post-call audit verifies the claim against the outcome definition.
- Get paid from escrow.
The payout releases from the brand’s funded escrow to the rep’s Stripe account, minus the capped platform fee.
Where these numbers come from
The 20% rate, the $30 per-outcome cap, and the base-pay caps ($40/wk · $75/bi-weekly · $150/mo) are the platform’s documented fee policy — the same figures shown on the pricing page. Escrow and audit determine when a payout is eligible; the fee determines the split. For the safety mechanics, see campaign escrow and claims, and for the rep-side earning view, see how reps get paid per meeting.
Limitations and scope
What the fee does and does not cover
- The fee applies to SDR payouts. It is taken from the rep side of outcome and base payouts.
- Practice plans and lead credits are separate. Rep practice subscriptions and brand lead enrichment are billed on their own, not from campaign escrow.
- Stripe’s own processing terms apply. Payout timing and availability follow Stripe Connect.
Frequently asked questions
How much is the platform fee?
The platform fee is 20% of SDR payouts. It is capped at $30 per outcome payout and at $40/wk, $75/bi-weekly, or $150/mo on base pay, so large payouts are never extractive.
Can you show a worked example?
A $75 booked meeting incurs a $15 fee (20%), under the $30 cap, so the rep keeps $60. A $2,000/mo base would be $400 at a flat 20%, but the monthly cap holds the fee at $150.
Do reps or brands pay the fee?
The 20% fee is taken from the SDR payout. Brands fund the outcome and base amounts they set; the platform fee is deducted from the rep’s side of the payout.
How do payouts actually reach reps?
Payouts run through Stripe Connect. Reps finish Connect onboarding under Billing or Earnings before payouts can land, then verified outcomes release from campaign escrow to their account.
Does base pay stack with outcome pay?
Yes. Campaigns can offer optional base pay (weekly, bi-weekly, or monthly) that stacks on top of per-outcome payouts. Each has its own fee cap — $30 per outcome and the cadence-based cap on base.
See exactly what you keep
One capped platform fee, transparent payouts through Stripe Connect. Check the full pricing breakdown.