SDR applications and approval

How campaign access works

You clear an apply gate, submit an application, and get approved by the brand before dialing. That order protects escrow-funded brands and keeps first-touch quality high for everyone on the marketplace.

Brands fund escrow because they trust that reps who reach live dials have already proven they can handle the conversation. The gate is the product’s answer to “who is good enough to touch my list?” — not a résumé screen.

The apply gate: practice, score, certify

Default path: at least one practice session on the brand pack, score at least 80, earn brand certification, then apply. Campaigns can raise the bar; they rarely remove practice.

1. Complete practice on the brand pack

   At least one practice session against the brand’s scenario pack with AI voice.

2. Hit the score threshold

   Score at least 80 by default — proof you can handle the conversation.

3. Earn brand certification

   Certify on the brand pack so the brand knows you are conditioned for their offer.

4. Apply and wait for brand approval

   Clearing the gate qualifies you to apply; the brand still approves or declines.

Build the skill with AI cold call practice. Exact thresholds can vary by campaign, but practice and proof always come first.

What brands see when you apply

Brands review practice score, certification status, and public profile. Consistent scores and completed certification raise approval odds; thin profiles and sub-threshold scores are the common declines.

The apply gate is not theater — it is how escrow-funded brands agree to let strangers dial their list.

After you are approved

Approval unlocks live dialing for that campaign. You dial real prospects, submit outcome claims, and — once the AI post-call audit passes — get paid from escrow via Stripe Connect.

See where this sits in the whole flow in how campaigns work, and the earning detail in how reps get paid per meeting. Looking for campaigns? Browse cold calling gigs or open brand deals.

• Practice until you clear the campaign’s score bar
• Complete brand certification before applying
• Fill out a credible public profile
• Finish Stripe Connect before your first claim
• Read the outcome definition so claims pass audit
• Treat declines as signal — raise score or pick a better-fit campaign

Limitations and scope

Applying is free. Clearing the gate is not the same as brand approval. Some campaigns set higher bars than the defaults.

Frequently asked questions